Blog

I’ve noted that on every recent Earth Day we tend to say the same thing: the transition to clean energy is happening now. And it is. But if that’s true; if solar and wind are cheaper, cleaner, and increasingly popular, why does it still feel like progress is so slow? So I’ve done some research into the remaining major barriers to adoption and looked at a few examples of who’s doing it well vs those who need improvement. The honest answer is that shifting how the world powers

Ivo Bozukov explores why 2024 could be a pivotal year for a global shift towards Net Zero and shares why everyone can benefit collectively.